American roads are home to some pretty unique truck advertisements. Check out these examples from Mexico, Korea, England and West America. They are some of the most unexpected and inspiring on trucks advertisement you ever seen! If you’ve ever been to Mexico, you would have surely noticed the vibrant designs of transport trucks which are […]
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Mobile media creates new business opportunities for fleets
Advertising on trucks is more effective than using digital media. Such has been the experience of Neal Pecchenino, who started a mobile marketing and advertising firm in October 2017. Using his own money, Pecchenino started AdsWithMe after working for a consumer electronics company where he was spending the company’s full advertising budget on digital media, […]
Setting the record straight, why digital mobile billboards must go
On the streets of our City, Angelenos have noticed an increasing number of digital mobile billboards attached to the top of some Uber and Lyft ridesharing vehicles. It was not too long ago that the Valley was blanketed with unhitched mobile billboards advertising everything you can imagine and I am proud to have authored the […]
UPS delivery trucks advertising Taylor Swift's 'reputation' album roll into Louisville
LOUISVILLE, Ky. (WDRB) — For the first time in its 110-year history, UPS is allowing advertisements to be placed on the sides of its delivery trucks. According to a news release, five UPS trucks marked with the cover of pop-star Taylor Swift’s new album, “reputation,” will be on routes in Louisville from now through November. The […]
Las Vegas company’s trucks carry ads wherever customers want them seen
If you walk or drive by Las Vegas Boulevard, there’s a good chance you’ll see Kre8 Media Outdoor Advertising’s mobile billboards. Simple and flashy trucks carry ads up and down the Strip and any other roads their clients want to target. If you walk or drive by Las Vegas Boulevard, there’s a good chance you’ll […]
Sign of the times: Mobile billboard business takes off in first year
Dyar Jennings, owner of ServiceMaster of the Upstate, says he advertised his cleaning service with some success on television and other mediums, but now he’s found a new vehicle — literally — thanks to mobile billboard advertising. “If you pull up to a red light, you can’t help but stare at it,” Jennings said. The trucks […]
New E-Ink Display For Trucks Provides Location Triggered Ads
This could be genius. Some time ago I covered a prototype by Samsung of a ‘safety truck’ with a video wall on the back made of four exterior monitors. The wall was constantly showing the images coming from a wireless camera attached to the front of the truck. In that case, the purpose of the […]
Anything is fair game for advertisement trucks in Tokyo
If you spend some time walking around the Shibuya, Shinjuku, or Ikebukuro districts of Tokyo, at some point you’re bound to spot a lavishly decorated truck blasting music from its speakers. These “ad trucks” as they’re known in Japanese are just what they sound like – gigantic, mobile billboards with no purpose other than to drive […]
South Park Drove These Mobile Billboards to Places They Weren’t Wanted
Adweek’s annual #Brandweek summit will explore the ideas behind breakthrough successes, discuss solutions to pressing challenges and explore new opportunities in the Metaverse. Join leaders from Alo Yoga, Hyundai Motor America, Frito-Lay and more, Sept. 12–16 in Miami. We will never be able to forgive South Park—or thank it enough—for that one time it utterly […]
Meet Lubbock’s first mobile billboard
Lubbock’s first mobile billboard company is up and running after the council voted to allow them on the streets for the first time since the 1970s. The 6-1 vote to add “Mobile Billboards” to the city code came in September. Now having gone through the permitting process, a truck run by Hubcity Mobile Billboards can […]